Four names, two philosophies. Kimbo and Borbone speak Neapolitan; Lavazza and Illy speak the more international Italian of the North. Here’s how they position themselves, and which one is for you.
The comparison at a glance
| Brand | Origin | Profile | Strength |
|---|---|---|---|
| Kimbo | Naples (1963) | Dark, chocolatey, full-bodied | Neapolitan bar taste |
| Borbone | Naples (1997) | Strong, creamy, “chocolate bomb” | Pods and capsules |
| Lavazza | Turin | Varied, often softer | Reach, versatility |
| Illy | Trieste | 100% arabica, clean, delicate | Elegance, consistency |
South vs. north
- Kimbo and Borbone (South): dark roasts, often with robusta, full taste, abundant crema, notes of chocolate and toast. This is the “Neapolitan” profile.
- Lavazza and Illy (North): lighter, softer profiles on average. Illy in particular bets on 100% arabica: a clean, elegant, aromatic cup, less of a “punch.” → North vs. South.
Which one to choose
- Want the Naples bar experience at home → Kimbo or Passalacqua (or Borbone in whole beans).
- Want strong capsules/pods → Borbone.
- Want something soft and versatile → Lavazza.
- Want elegance and 100% arabica → Illy.
Frequently asked questions
Which is stronger, Kimbo/Borbone or Lavazza/Illy? Generally, the Neapolitan brands (robusta, dark roast) are stronger and fuller-bodied.
Is Illy Neapolitan? No: Illy is from Trieste, with a 100% arabica profile that’s more delicate.
Which is best for capsules? Borbone is among the strongest for the pod/capsule format.